Any theories?
It doesn't make sense to me. Even after the Bud Light thing, more big corporations jumped on the woke thing. And nothing good ever comes of it for them, but they still do it.
The LGBTQ shit does not make sense. They are such a small minority of the population. 99.9 percent of all people do not want to hear any of that woke bullshit. 99.9 percent of all people probably don't give two shits if someone is gay or trans - they just don't want it force-fed to them, and especially their kids.
To me it seems deliberate. Like there's some agenda or incentive for these companies to be suiciding their sales by promoting this shit. It can't be for revenues.
Come to think of it, can't shareholders sue these corporate officers for not taking the best interests of the company?
There has to be something to this. It's bizarre.